I guess you know by now what "long tail keywords" are. Phrases of three or more words are considered "long tail keywords." Here is a quick example so you immediately understand what it's all about.
Let's assume you know a lot about sewing and you found a real cool sewing patterns product to promote. Go to Google and search for "sewing patterns." You will get over 1,300,000 results! There is no way for a complete newbie to compete against so many sites. Now try to search for the exact phrase "sewing patterns online" and you will get only 10,600 results. If you learn the next steps of my plan, you'll know that it is not hard to dominate this niche.
I have a tool that also tells me how many sites are actually optimized for this phrase. I can tell you right now that only 4 (that's a four!) out of these 10,600 are optimized for "sewing patterns online." True, the same wonderful tool tells me that "sewing patterns" is searched 176,000 times a month, while "sewing patterns online" is searched only 4,500 times a month.
But, and there is a but, 4,500 searches combined with another log tail keyword such as "sewing patterns costumes," that has over 2,000 monthly searches and zero optimized web sites, brings your total to almost 7,000 searches a month - a very nice search volume. And when you read my following articles, you will learn how to take advantage of these data and start using the search engines for your promotions.
Conducting a comprehensive keywords research is absolutely essential to your success. This is the bread and butter of Internet marketing. There are many tools and many resources that will help you find all the information you need.
Start by using the broadest terms: "cooking," "diet," "golf," and move on by digging deeper until you reach the long tail keywords. Keep checking on Google and the other search engines; find what the volume of searches is. Eventually you will find 3-4 phrases of 3-5 words with a few thousands of monthly searches and a low competition in the form of optimized sites.
As I said, keywords research is the main step in our plan to reach success affiliate marketing. It would be wise if you invest your utmost in this stage. You can find many helpful resources online, free or relatively cheap, which will save you time and efforts.
In a couple of days I will publish the 3rd article in this series, in which I will point out different ways for online promotion of products.
Article Source: http://www.articlemanual.com
